How to Sell Candles on Amazon


In order to make your candles more attractive to customers, you must find ways to promote them. For this, you should analyze different marketing channels and look for opportunities to increase your visibility. Many people prefer local businesses, so you can leverage them to boost your sales and connect with your community. However, if you want to sell your products to a much larger market, you should look for opportunities online. This way, you'll gain access to millions of potential customers.

Create a brand

There are a number of different ways to market your handmade candles. If you're just starting out, you can display your candles in craft shows or pop-up stores to gain feedback from customers. You can even offer samples to potential customers to try. Selling in person is beneficial because you can meet your target customers and get their feedback. It will also help you find out what their pain points are, as well as gain ideas for new products.

Before launching your candle business, you'll need to determine the interest and competition in your niche. Google Trends, for instance, is a great tool to use to determine demand and competition for a given keyword or phrase. Using the Keyword Planner, you'll be able to compare candle prices and find out how popular certain products are. Once you've determined what market is most profitable, you can create a brand image and build your business from there.

Create a website

If you are looking for ways to sell your candle creations, you may consider selling them on eBay. While eBay is a popular platform, it also requires you to package and ship your products. Selling candles on eBay takes time, so make sure you have plenty of both. This is not a get-rich-quick scheme. However, once you get your business up and running, you may want to consider selling candles on other platforms as well.

You can create an online store on WordPress using the Woocommerce plugin. After installing the plugin, all you have to do is enter basic business information, product descriptions, and images. Once you've listed your products, you can start receiving orders and payments. The best part is, you can sell your products without any advertising costs! You can even sell them to customers in your local area on Facebook! Just make sure to keep in mind that the more you advertise, the more people will know about your candles!

Find suppliers

Before you begin to find suppliers to sell candles on Amazon, you will need to start by determining your price point. There are many factors to consider when pricing your products, including labor, material, and tax costs. Also, consider packaging and shipping options. This will give you an idea of the size of your target market and the cost of shipping. Once you know your price, you will be ready to find wholesalers who can supply you with all the supplies you need to make your candles.

First, you should look for a supplier that specializes in the product you're planning to sell. The supplier should have an image of their work and some recent sales. However, you shouldn't just order anything for $20. The best sellers on Amazon sell for $20 and below. If you're not sure, shop around for a more affordable supplier. Also, make sure you find out how much the minimum order is and whether they include shipping costs. If they don't, move on to the next supplier.

Set prices

If you're looking for a way to sell your own candles, setting prices on Amazon can be an easy way to do just that. Candles on Amazon are often made from soy and beeswax, which are both eco-friendly and environmentally friendly. You can also choose from woodsy or citrusy scents for a truly unique fragrance. You can even set prices for Amazon prime members so that they can receive the product within two days at no extra cost.

Promote your business

You can make money selling candles online and sell them in local stores. But how can you promote your business to reach more customers? There are several ways to do so. First, you must create a website for your business. Register with B2B portals such as and update it frequently. You can also join candle makers associations to network with consumers and promote your business online. To get started, follow these steps:

Embrace social media. People mostly communicate through the internet. Hence, your candles need to be displayed with good quality images. You can hire professional photographers and content writers to make them look good. You can also join affiliate marketing programs to get more exposure and free marketing. Just remember to compensate them well, otherwise, your efforts will go waste. Listed below are some of the best ways to promote your business when selling candles on Amazon.

Grow your audience

One way to market your candles and increase sales is to use influencer marketing. This is one of the fastest ways to market your product, and you can use social media sites like Instagram, YouTube, and TikTok. Simply create a unique link and ask influencers to promote it on their social media profiles. You can then pay them to promote your product. You can even pay them to promote your candles, but you need to include the cost of the candle plus shipping.

To grow your audience when selling candles on Amazon, it's important to know how to advertise effectively. While candle business is relatively simple, there are several things you need to do in order to stand out. First, you need to get the necessary business licenses and insurance. The requirements for licensing vary by state and type of business. You may need to have multiple business licenses for your candle business, so research your options carefully.