How to Become a Squishmallow Vendor


If you are interested in pursuing a career selling Squishmallows, there are several steps you need to take. For starters, you need to find out which products are selling well. To start, you may need to use eBay or other third-party websites to search for popular Squishmallows. When searching, keep in mind that you have to be aware of fakes. When you are shopping online, look for products that have tags and that match the company's website.

Squishmallows are a brand of plush toy

Squishmallows are a unique item with an appeal that is centered around Gen Z consumer buying patterns. According to Stacy Wood, an associate professor of marketing and the director of the Consumer Innovation Collaborative at North Carolina State University's Institute for Emerging Issues, collecting Squishmallows has become an escapism for a new generation. The squishy treats are widely available and affordable, making them a good fit for new and old collectors.

In addition to selling Squishmallows online, you can also sell them at local retail stores. Many major chain stores sell Squishmallows, including Target, Walgreens, and Claire's. You can also sell them in stores, such as CVS, Walgreens, and Marshalls. If you have a large business, you may want to sell them at local markets and at specialty stores.

The hottest Squishmallows were introduced to the market in 2017, gaining popularity across the globe thanks to their ultra-soft texture and whimsical design. The success of Squishmallows has spurred a variety of other Squishy-related products, including squishy toys, stuffed animals, and novelty items. Kellytoy has a vast collection of plush toys, including the most popular Squishmallows.

Squishmallows are a popular item among kids and adults alike. With their soft texture and adorable designs, these squishy toys are also popular among adults. Squishmallows are available in a variety of character themes, from Disney to mythical creatures. There are even Squishmallows shaped like food. Their uniqueness has led some collectors to document their collection in TikTok videos, garnering millions of views and attention.

Among the first steps in becoming a Squishmallow vendor are identifying the different Squishmallows and making sure they are available in the best locations. The best way to find Squishmallows is to download the free app Squish Alert, available on Apple and Android devices. Using the Squish Alert app, you can easily share the location of Squishmallows. You can also connect with collectors who will be interested in buying Squishmallows. They are often sold for several times their sticker price.

After Squishmallows went viral, their popularity continues to grow. Several celebrities have gotten involved with the brand, including Lady Gaga and Kate Hudson. This increased interest in the squishy toy fueled its popularity. The company has since seen an increase in sales and followers on its social media channels. It also has a presence on several other platforms, including Instagram, Twitter, and YouTube.

They are available online

If you are in the market for Squishmallows, it is important to know the differences between the popular and generic varieties. Squishmallows can range in size from 3.5 inches to almost seven inches. Prices range from $5 to $119, though most of them cost between $22 and $50. There are many online vendors who offer Squishmallows for sale. If you are looking for an inexpensive gift for a loved one, consider buying a Squishmallow.

Squishmallows are available at stores nationwide. These popular treats are so popular that they even have their own websites. You can also purchase Squishmallows from retail stores, but you may find it harder to locate them than you think. If you have a child who is a Gen X, you may want to counsel him or her about the new toy. If you don't feel confident about your ability to find Squishmallows at retail, you can try buying mystery boxes.

Although Squishmallows have become wildly popular, the supply is dwindling fast. Many stores are selling limited-edition Squishmallows. The most popular characters include Hello Kitty Squishmallows, Disney Squishmallows, and Tye Dye Squishmallows. Some even sell mini clip-on plush cuddles or sequined plushies. If you're looking for a squishmallow, it is important to know the difference between an original and a replica.

Squishmallows are the newest trend among children. These cuddly plush toys are made from a variety of different materials, including polyester, and come in many different shapes and colors. Many are shaped like an animal or a Disney character, and are ideal for toddlers and young children. They are also designed to be a source of comfort for young children and are sold at retail stores and online.

Although you can find Squishmallows in retail stores, most of the more popular ones can be purchased online. Some major retailers and department stores carry Squishmallows, and online vendors are the easiest way to find these products. Some of the most popular online vendors sell Squishmallows, so you can find the perfect one for your child. You can find many Squishmallow vendors online, but they may be a bit expensive, so it is important to shop around to find the best deal.

They are collectible

A serious collector community has emerged around Squishmallows, and the demand for these adorable toys has prompted the company to increase production. A photo of a collection by Charli D'Amelio drew a lot of criticism. Another collector, Katy Ring, started her collection after being given one as a gift. While it's impossible to know the exact number of Squishmallows in circulation, she says that she has collected about 70 of them.

Squishmallows are sold in retail stores and online. Target and Walmart have a small selection, while Claire's carries a variety of exclusive varieties. You can also purchase Squishmallows at CVS, Walgreens, and TJ Maxx. If you're looking for a bargain, you can buy Squishmallows at Target, TJ Maxx, and Marshalls.

Squishmallows are collectible characters that make for excellent gifts for any occasion. Aside from being soft and cuddly, Squishmallows also make great travel companions. They are perfect for plane rides, car rides, and movie marathons. And because of their adorable plushness, Squishmallows make for great collectibles. And that's just the beginning of their appeal.

Some of the rarest Squishmallows can cost upwards of two thousand dollars. The most expensive Squishmallow, Jack the Black Cat, is a very collectible plushie. It has white eyes and whiskers, and a tiny pink mouth. His biography describes him as a quiet, strong cat with a secret love of cuddles. It can fetch over a thousand dollars at auction.

They are available at Target, Walmart, and Marshall's

Squishmallows are relatively inexpensive, but their popularity is rapidly spreading. They're gaining ground in retail stores and online retailers, and they can be found for the same price at these places. Whether you're looking for a one-time-only treat or a new toy to collect, Squishmallows can be found at most department stores, including Target, Walmart, and Marshall's.

Squishmallows come in a variety of colors, designs, and names. There are more than 1000 different characters, including Chip the Beaver, Aimee the Chick, Piaxa the Alien, Harrison the Dog, Duke the Dragon, Charlie the Terrier, Prince the Pug, Brook the Polar Bear, Malcolm the Mushroom, Abe the Dragon, and dozens more. There are even a few squishy dolls you can purchase as gifts.

These adorable little stuffed animals are available in a variety of colors and sizes, and can be a great gift for any child. Many people purchase Squishmallows as collectible items, but it can be difficult to find them. Check online for Squishmallow hunting videos. They can be quite entertaining for both young and old. These videos can be a great way to get the inside scoop on these fun toys.

Some of the Squishmallow characters are more rare than others. For example, Baby Yoda is the only non-binary character in the Squishmallow line. The non-binary character, "Bobby," was introduced last year. The product received positive feedback and was quickly sought after. Throughout the year, Squishmallows have continued to introduce non-binary characters to their line, and will continue to do so. Adding diversity to the Squishmallow line is important for many consumers.

You can also find Squishmallows in Claire's. They come in various styles and themes. Some of the Squishmallows are exclusive to Claire's. However, if you are unable to find them at these stores, you can try eBay. Be sure to look for ones with the tag still attached. If you're lucky, you can even find them at Target, Walmart, and Marshall's.

The Ultimate Guide: How to Become a Successful Squishmallow Vendor


In recent years, Squishmallows have taken the world by storm, captivating people of all ages with their adorable, huggable designs. These plush toys have become highly sought-after items, and their popularity has opened up a fantastic opportunity for aspiring entrepreneurs to become Squishmallow vendors. If you're passionate about these lovable creatures and want to turn your enthusiasm into a thriving business, this comprehensive guide will provide you with valuable insights on how to become a successful Squishmallow vendor.

Understand the Squishmallow Market:

Before venturing into the Squishmallow vending business, it's crucial to gain a deep understanding of the market. Research the popularity of Squishmallows in your region, identify potential customers, and analyze the demand for these products. Stay updated with current trends, new releases, and limited editions to ensure you can cater to your target audience effectively.

Define Your Business Model:

Consider the different business models available for Squishmallow vending. You can choose to sell Squishmallows through an online store, a physical retail location, or even at flea markets, fairs, and conventions. Each model has its own advantages and challenges, so carefully evaluate which one aligns best with your goals, resources, and target market.

Source Your Squishmallows:

To become a Squishmallow vendor, you need a reliable source for obtaining these plush toys. Reach out to authorized Squishmallow distributors or manufacturers to establish partnerships. You may need to meet certain criteria or fulfill minimum order quantities, so ensure you comply with their requirements. Alternatively, you can also explore wholesale marketplaces, trade shows, or connect with other vendors for potential bulk purchases.

Build an Online Presence:

In today's digital age, having a strong online presence is crucial for any business. Create a professional website or set up an online store to showcase your Squishmallow inventory. Optimize your website for search engines to increase your visibility and drive organic traffic. Leverage social media platforms like Instagram, Facebook, and Twitter to engage with potential customers, share product updates, and run targeted marketing campaigns.

Offer Variety and Exclusivity:

Differentiate your Squishmallow business by offering a wide range of characters, sizes, and editions. Stay updated with the latest releases and collaborate with other vendors or collectors to source exclusive or rare Squishmallows. Providing a unique selection will attract customers looking for specific designs and increase the likelihood of repeat purchases.

Provide Exceptional Customer Service:

Customer satisfaction is the cornerstone of any successful business. Ensure that you provide exceptional customer service to build trust and loyalty. Respond promptly to inquiries, address concerns, and handle returns or exchanges efficiently. Personalize the shopping experience by including handwritten thank-you notes or offering small surprises with each purchase. Happy customers are more likely to recommend your business to others, helping you grow organically.

Attend Events and Collaborate:

Participating in events like toy fairs, comic conventions, or community festivals can significantly boost your visibility and sales. Set up an attractive booth with eye-catching displays and create a memorable experience for attendees. Collaborate with local businesses or influencers who share your target audience to cross-promote each other's products and expand your reach.

Embrace Marketing Strategies:

Implement various marketing strategies to promote your Squishmallow business. Consider running online advertisements, partnering with influencers for product reviews or giveaways, and utilizing email marketing campaigns. Engage with online Squishmallow communities, forums, and social media groups to build relationships with enthusiasts and potential customers. Implementing effective SEO techniques can also help drive organic traffic to your website.

Monitor and Adapt:

Regularly monitor your sales, customer feedback, and market trends. Analyze data to identify patterns, understand customer preferences, and make data-driven decisions. Stay adaptable and be willing to make changes to your inventory, marketing strategies, or business model based on the insights you gather. Continuously learning and adapting is crucial to thrive in a dynamic market.


Becoming a successful Squishmallow vendor requires passion, dedication, and a well-executed strategy. By understanding the market, sourcing quality products, establishing a strong online presence, and providing excellent customer service, you can build a thriving Squishmallow business. Stay up-to-date with the latest trends, remain adaptable, and always strive to create a memorable experience for your customers. With the right approach, your dream of becoming a successful Squishmallow vendor can become a reality.

The Wonderful World of Squishmallows: A Detailed Exploration


Squishmallows have become a global sensation, capturing the hearts of people of all ages with their irresistibly soft and squishy designs. These plush toys have taken the toy industry by storm, fostering a loyal following and sparking a collectible craze. In this detailed article, we will delve into the enchanting world of Squishmallows, exploring their origin, popularity, unique features, and the joy they bring to countless individuals worldwide.

The Origins of Squishmallows:

Squishmallows were first introduced by Kellytoy, a subsidiary of Jazwares LLC, in 2017. Inspired by the concept of combining comfort and cuddliness, Kellytoy designed these stuffed animals with a unique marshmallow-like texture, making them incredibly soft and squishable. The initial collection consisted of eight adorable characters, each with its own name and backstory, captivating the hearts of children and adults alike.

The Popularity Phenomenon:

Squishmallows quickly gained popularity through word-of-mouth and social media, with enthusiasts sharing their love for these plush companions. Their charming designs, vibrant colors, and huggable texture struck a chord with toy collectors and individuals seeking comfort and companionship. The growing online Squishmallow community, including Facebook groups, Instagram accounts, and YouTube channels, further fueled their rise to stardom, showcasing the creative displays, collections, and fan art.

Squishmallow Features:

One of the defining features of Squishmallows is their ultra-soft, squishy feel. They are made from a combination of polyester fibers and spandex, giving them their marshmallow-like texture. Available in various sizes, from small keychain-sized ones to jumbo-sized versions, Squishmallows cater to different preferences and uses. These plush toys are also machine washable, making them easy to clean and maintain their softness.

Expanding Squishmallow Family:

What began as a small collection of eight characters has now blossomed into a vast and diverse Squishmallow family. Kellytoy continually introduces new characters, often in limited editions or seasonal releases, adding to the excitement and collectability. The range now includes animals, fantasy creatures, holiday-themed characters, and licensed collaborations with popular franchises, ensuring there's a Squishmallow for everyone's taste and interests.

The Joy of Squishmallow Collecting:

Squishmallows have become a highly sought-after collectible item, with dedicated enthusiasts eagerly searching for rare or exclusive designs to complete their collections. The thrill of the hunt, the joy of unboxing a new Squishmallow, and the satisfaction of curating a unique assortment have all contributed to the appeal of Squishmallow collecting. Trading events, meetups, and online forums allow collectors to connect, trade, and showcase their prized Squishmallows.

Squishmallows and Emotional Support:

Beyond their collectability, Squishmallows have also gained recognition for their therapeutic value. Many individuals find comfort, stress relief, and emotional support through these soft and cuddly companions. Their squishiness and comforting texture can provide a sense of calm and relaxation, making them popular choices for individuals dealing with anxiety, autism, or other sensory needs.

Squishmallow Community and Engagement:

The Squishmallow community has flourished both online and offline. Social media platforms serve as hubs for Squishmallow enthusiasts to connect, share their collections, participate in giveaways, and engage in lively discussions. Local meetups, trading events, and conventions dedicated to Squishmallows have emerged, fostering a sense of community and camaraderie among fans.

Licensing Collaborations and Special Editions:

To cater to fans' diverse interests, Squishmallows have expanded their reach through licensing collaborations. These partnerships have brought beloved characters from movies, TV shows, and franchises to life in Squishmallow form. From Disney and Star Wars to Hello Kitty and Marvel superheroes, licensed Squishmallows offer fans an opportunity to cuddle their favorite characters.

The Future of Squishmallows:

As Squishmallows continue to captivate a growing fanbase, the future looks bright for these lovable plush toys. With new characters, collaborations, and innovations on the horizon, the Squishmallow world is set to expand further, bringing joy and comfort to even more people worldwide.


Squishmallows have taken the toy industry by storm, enchanting individuals of all ages with their cuddly nature and lovable designs. Their unique marshmallow-like texture, expanding range of characters, and passionate community have contributed to their extraordinary popularity. Whether collected for their cuteness, therapeutic benefits, or as companions for imaginative play, Squishmallows have created a world where comfort and joy intertwine. As Squishmallows continue to evolve and capture hearts, their influence will undoubtedly continue to grow, spreading smiles and squishy delight to all who encounter them.